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Toto Wolff Set to Divest Shareholding Valuing Mercedes F1 at £4.6bn

Toto Wolff with Mercedes F1 team
Team Principal Wolff has guided Mercedes to record-breaking success in F1

Toto Wolff is in advanced talks to sell part of his shareholding in the Mercedes Formula 1 team.

The deal values Mercedes at £4.6bn – a record for an F1 team – following McLaren was appraised at £3.5 billion in an adjustment to corporate structure in September.

The Austrian executive, who owns one-third of Mercedes F1, would sell a shareholding in the region of five percent.

The 53-year-old will remain as team boss and chief executive officer if the sale goes through.

Ownership Structure

The other shareholders in the team are Mercedes and industrial group Ineos Group, who both hold one-third of the company.

A Mercedes spokesperson stated: "We will be making no comment on the matter. The management structure of the team stays unchanged, and each shareholder are fully committed to continued achievements of the brand in Formula One."

Financial Growth

The deal would represent a significant increase in value of Mercedes F1 after Ineos Group acquired its share for £208m in 2022.

This surge reflects the growth in valuations of Formula 1 outfits in the past few years as a consequence of the increasing appeal of the sport around the world.

This was also seen in the box-office performance of the Formula 1 film featuring Hollywood star Brad Pitt, which debuted last summer and has grossed over $630m (£458m) at cinemas worldwide.

The film represents Pitt's most successful movie and the most successful sports movie ever released.

Present Standings

The Mercedes team are second in the constructors' championship, behind McLaren, with three races remaining this season.

Mercedes' primary racer British driver George Russell has secured victory in 2 of the 21 races so far and is in fourth place in the individual standings behind McLaren drivers Lando Norris and Oscar Piastri, and Red Bull's Max Verstappen.

The team won a record eight straight team titles and seven drivers' titles, six for Lewis Hamilton and one by Nico Rosberg, between 2014 and 2021.

TR
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Tom Reeves

A tech enthusiast and digital strategist with over a decade of experience in software development and emerging technologies.

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